In these days any initiative to minimize CO2 emissions is valid. In The Black Pixel Project the effort is the size of a few pixels.
By installing a little black square in the monitor* people will be saving energy. That energy added to other people Black Pixel’s energy can make a big difference.
The project is homologated by C.E.S.A.R: a world-class private institution that creates products, processes, services and innovative companies using Information and Communication Technologies (ICT).
Client: Greenpeace. Year: 2010. Role: Creative, Art Direction
Awards: London Festival (Bronze), Clio Awards (Bronze), One Show (2 Merits), Fiap (1 Gold, 1 Bronze), El Ojo de Iberoamerica (2 Bronzes), El Sol de Iberoamerica (Silver). Art Directors Club Young Guns (Winner Work), Creative Club of São Paulo (In Book),